Check out this awesome bit of work!
For the release of their latest DC Comics movie AQUAMAN, Warner Bros invites swimmer to dive into the world of the King of Atlantis.
And what better way to experience it in his natural habitat ?
Imagined and created by the independent advertising agency Brand Station, this unusual & out-of-the-box poster campaign has been set-up at the heart of Paris, in the Edouard Pailleron swimming pool.
A true technical feat, this 495m2 immersed poster weighed in close to 1.5 tones and took 10 professional divers to lay out the graphics.
This outdoor advertisement was created by Brand Station, France.