Roland DG Corporation has launched the My TrueVIS campaign, a central webpage and social media campaign to share user testimonials about its TrueVIS large-format inkjet printers and printer cutters from around the world.
The TrueVIS series represents Roland DG's flagship models for producing sign and graphics with the extraordinary power to excite hearts and minds. The combination of unparalleled colour, durability and ease of use has appealed to large numbers of digital print business owners, with more than 24,000 units* shipped. On March 1st, the company launched its third generation of TrueVIS printer cutters, including the professional, high performance VG3-640 and 540 models and the value-packed SG3-540 and 300 models.
As part of the campaign, TrueVIS users everywhere are invited to enter the #MyTrueVIS competition by posting what they love about their TrueVIS with photos of their work and workplaces using the hashtag #MyTrueVIS. Australian users who mention Roland DG Australia (using the @ symbol) on Facebook and Instagram, will have the chance to win a full set of TR2 inks for their TrueVIS printer/printer cutter valued over $1500 inc GST**.
Tony Miller, President, Global Sales and Marketing Division, said, "We started this campaign to let people know about the benefits of TrueVIS, but it has revealed not only our customers’ thoughts about TrueVIS, but also many exciting success stories. For example, an American user sold her couch, put her TrueVIS printer in her living room and started a printing business. A British customer said that his sons will now be taking a bigger role due to TrueVIS furthering the growth of his business. A Brazilian woman said that TrueVIS has created new possibilities for her company and made her dreams come true.
“These are just a few of the stories we were impressed to hear from users working successfully in different environments in numerous countries. They remind us of the important role and responsibility that our products play in the personal lives of our users, not just in business,” Miller said.
“The purpose of our company is to provide more people with the joy of creation. These passionate and creative customers are a great source of pride for us and one of our most treasured strengths. They make us even more determined to continue to provide products and solutions that meet or exceed the expectations of our customers around the world,” Miller continued. "Through this campaign, we sincerely hope that more and more people will become aware of the value that TrueVIS offers and the stories of creativity, joy, and excitement that result from it."
Campaign page: www.rolanddg.com.au/products/printers/mytruevis