Color-Logic Adds 644 New Metallic Colours, Expands Metallic Colour Gamut

Color-Logic, a world leader in metallic colour systems and print embellishment--has added 644 new colours to the Color-Logic metallic colour system. The new colours bring the total Color-Logic colors to 924, of which 55 are golds. A key element of the gamut expansion is the inclusion of the blues, greens, violets, and browns so popular with brands today. All 924 Color-Logic metallic colours can be printed using only five inks or toners: silver ink or toner with CMYK on conventional substrates, or white ink or toner and CMYK on silver-based metallic substrates.

Because graphic designers prefer to work with proven colours, Color-Logic provides licensed printers, at no extra cost, files with which they can produce their own Color-Logic swatch books. Providing Color-Logic swatch books to graphic designers, agencies, brands, and corporate marketers lets them see and select any of the 924 metallic colours that can be produced without trial or error.

Discussing the new colours, Color-Logic Director of Sales and Marketing Mark Geeves said: "Together with Color-Logic embellishments, our 924 metallic colours provide graphic designers with unlimited ways to differentiate their clients in print. Already, Color-Logic licensed printers provide brands with economical, quick-turnaround work, and these new metallic colours only broaden the possibilities."

Color-Logic develops colour communication systems and software tool sets for a variety of special effect printing applications. Color-Logic provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Color-Logic decorative effects utilise the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. Color-Logic supports the value of print and works with designers and printers to enhance their printed media. For more information, visit